Usability Testing – Generating Metrics and Valuable Insights to Power-Up Product Features

January 27th, 2023 / By: / Published in: Blog

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Usability Testing is a UX  Research methodology that is commonly used to investigate whether a particular product or service is easy to use and understand. Participants are recruited and asked to perform tasks using some software, application, website or other solution that can be digital or physical. The observed results allow researchers to learn if people can successfully complete a specific task, if the solution meets their needs and expectations, and identify the main problems and opportunities for improvement.

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