Beyond the Booth: HITEC 2024 with Sabre’s Frank Trampert

June 25th, 2024, 1:00 pm PT / Category: hitec, Interviews

In this "Behind the Booth at HITEC 2024," hospitality expert Frank Trampert, Senior Vice President, Global Managing Director of Community Sales at Sabre, discusses:

  • How Sabre’s strategic partnership with Google and transition to the cloud made it possible to go beyond the CRS to become a true platform featuring interconnected applications, built-in security, scalability, and the ability to better leverage modern technologies.
  • The utilization of GenAI and LLM in the creation of SynXis Concierge.AI to enable the processing of large amounts of data quickly, allowing help desks and implementation teams to respond faster and find simpler solutions to complex problems, resulting in higher turnaround, greater guest satisfaction, and increased revenue.
  • How Sabre is applying e-commerce principles to hospitality via their Retail Studio, enabling hoteliers to offer personalized products and services, driving incremental revenue streams without necessarily booking a room, all while enhancing customer satisfaction and retention.

Frank Trampert

Senior Vice President, Global Managing Director of Community Sales @ Sabre [LinkedIn]

Frank Trampert is senior vice president, global managing director of community sales for Sabre Hospitality. Within his role, Frank is responsible for leading global sales, customer engagement, account management, and marketing for all of Sabre’s community partners worldwide.

Frank has well over two decades of experience within the hospitality industry, having held a variety of roles of increasing responsibility across multiple hoteliers worldwide. Most recently, he served as managing director and chief commercial officer, EMEA and APAC, at Sabre. Prior to that, Frank held the roles of CEO and chief operating officer at Tune Hotels Group. He also held senior roles at Wyndham Hotels and Resorts and Brand Karma. Additionally, Frank spent 13 years at Carlson Rezidor Hotel Group, where he ultimately held the role of EVP, revenue generation for APAC.

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