Rebooting Your Business for the Future

Scheduled for: June 3rd, 2020, 3:00 pm PT / Category: Interviews

Why digital transformation is more important now than ever.

Laurie McCabe brings more than 25 years of experience in the IT industry to her current role as Cofounder & Partner, SMB Group. Laurie has built widespread recognition for her insights in the small and medium business (SMB) technology market.

Prior to SMB Group, Laurie worked in analyst roles as a Partner at Hurwitz & Associates; Vice President of SMB Insights & Solutions at AMI-Partners; and Vice President at Summit Strategies, where her original research of the emerging cloud computing model earned her broad recognition as a thought leader in this area. Laurie’s nine years at Digital Equipment Corporation, including her last role as Director of Market and Competitive Intelligence, provide her with critical experience from the vendor perspective.

Laurie is a six-time Small Business Influencer Awards winner; has been recognized as one of the 50 Most Influential People in Small Business Marketing by AllBusiness; and is a member of Dun & Bradstreet’s B2B Expert Community.  Laurie blogs often at, speaks regularly at industry events, and has over 17,000 followers on Twitter.