September 22nd, 2021, 10:00 am PT / Category: Interviews
Cross functional efficacy: Remote and hybrid teams’ best chance at innovation and interdependence.
Keith is Chief Marketing Officer of Kasasa® , the innovative leader in branded, communitypowered banking products proven to drive profit and growth. He directs growth initiatives for Kasasa and the company’s client base of more than 900 community banks and credit unions.
He also drives adoption of Kasasa, a national brand of free rewards checking accounts and other products offered exclusively at select community financial institution.
A 20-year veteran of the financial services and technology industry, Keith Brannan increases ROI for community financial institutions by aligning organizational design, differentiated brand strategy, go-to-market initiatives, and a vision for consumer and corporate marketing tactics with sales objectives. Keith designs and scales marketing products in order for community financial institutions to have access to best-in-class marketing.