May 22nd, 2019 / Published in: Podcasts
Ruth Yomtoubian is a pioneer in the corporate innovation space. As Partner at Before Alpha, Ruth works with clients to evaluate, test, and scale products and processes throughout an organization. She is hired by technology, retail, and cannabis companies to design guidelines and metrics that promote an organization’s culture and vision.
From market insights to operations – she helps teams diagnose obstacles, refocus efforts and ultimately design a plan of action. As former Director of the AT&T Foundry in Silicon Valley, Ruth spearheaded global innovation initiatives for the company, preparing AT&T’s business units for the impact of transformative trends. In this role she created digital thought leadership platforms to capture forward-looking insights that provide a direction for AT&T leadership.