Podcast: Bridging the Gap Between Sports Teams, Sponsors and Fans

July 28th, 2021 / Published in: Podcasts

Why it’s important to bring sponsorship into the digital age and better engage sports fans with Shannon Ferguson, Co-Founder & CEO @ FanSaves

Shannon Ferguson currently leads the growing team at tech startup FanSaves, as Co-Founder & CEO. Being an entrepreneur at heart, Shannon’s strong social skills and positive attitude have always been a winning formula for success.

Matching her skills in sponsorship sales, marketing and advertising with her love of business helped her co-found FanSaves and she has quickly become an emerging expert in the sports tech space.

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