Podcast: The Science of Hitting the Inbox

April 7th, 2022 / Published in: Podcasts

Ruari Baker, CEO & Co-Founder of Allegrow, has been working on the science behind inbox placement (where emails land after they’ve been delivered) since 2018. After automating more than 18 million emails through multiple SaaS applications, Ruari has developed unique expertise on the emerging issue of inbox placement effecting business and customers.

Allegrow today is used by hundreds of market leading businesses in sales and technology like SaaStr, Black Kite Software, Path Robotics and Vise. Previously Ruari was an early employee for London’s fastest growing start-up, while they scaled from 8,000 to 40,000 recurring customers.