Strategy and Execution in Marketing for Startups

September 9th, 2015, 12:05 am PT / Category: Interviews

in terms of marketing, whether you’re a start-up or a mature company, the problems are the same. In fact, if anything, start-ups have a little bit of an advantage because “…when you are a start-up, you pretty much are clear that you don’t have all the systems and processes in place."

Kevin Daum is a columnist at Inc.com and author of the Amazon #1 Best Sellers Video Marketing For Dummies. Aside from being a renowned author/columnist, content and media strategist, Kevin’s specialties include content creation, sales process development, marketing strategy and execution.

Kevin is a graduate of the MIT Entrepreneurial Master’s Program and received the Global Learning Award 3 times from the Entrepreneur’s Organization (EO) where he founded the Silicon Valley Chapter and served in several board positions

More on Kevin here.

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