Vacation Company Relevance In The Age Of Large Portals

November 22nd, 2017, 3:00 pm PT / Category: Interviews

Using Technology To Compete And Dominate Your Market.

Edward Ulmer is the President and  part owner of Barefoot Technologies. For the past 16 years their system has strived to be the most innovative and cutting edge system in the industry with many firsts to their name.

The first browser based system in vacation rentals, first owner, tenant and vendor access, first integrated CRM, just to name a few.  Prior to his involvement with Barefoot, Ed was executive director of Destination Plymouth MA, and the Bar Harbor Area Association, both start up non profits that ran the tourism offices for their respective towns.  He also was the marketing director of a Pyramid Mall property and that is where he was introduced to the world of real estate and rentals.

He has his real estate license in both NH and Massachusetts, and currently sits on the Board of Directors for NNEREN, the MLS body for NH and VT and on the executive Board for the Capitol Board of Realtors. He has participated in many real estate sales transactions and vacation, seasonal, long term and commercial rental transactions in the 20 years he has held his licenses.  Finally, he has acted as a tourism consultant including the set up of a Duck Boat business, adjunct professor of hospitality and tourism courses at Quincy College as well as taught seminars on revenue management, social media, guerrilla marketing, segmentation and of course tourism for multiple chambers of commerce, VRMA and other tourism groups. You can read more about Barefoot Technologies on the company’s blog.

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